Stride Bootwear

An exciting new brand in the equestrian footwear market. Innovative rider-centric design to give riders the ultimate experience they are looking for in desirability and usability.

Campaign Objectives

Starting with the creation of the brand and brand story, the marketing strategy is a B2B2C approach in the USA, Canada and Europe to bring the brand to retailers and create desire amongst our target consumer to purchase thus driving sell through in retail outlets.